1.Digital Coim
Introduction to Digital Marketing
Our Digital COIM Digital Marketing Institute, we are dedicated to providing the best-in-class digital marketing education and training to individuals and businesses alike. We are passionate about helping our students unlock their full potential in the ever-evolving digital landscape and empowering them with the skills and knowledge needed to excel in the digital marketing industry.”
1.1 Overview of Digital Marketing
- Definition and scope
- Evolution of digital marketing
1.2 Importance of Digital Marketing
- Why businesses need digital marketing
- Comparison with traditional marketing
1.3 Key Digital Marketing Channels
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- Pay-Per-Click Advertising (PPC)
- Email Marketing
- Content Marketing
- Affiliate Marketing
- Influencer Marketing
Module 2: Website Basics and Optimization
2.1 Importance of a Website
- Website as a central hub
- Elements of a good website
2.2 Website Optimization
- Basics of SEO
- On-page and off-page optimization
- Keyword research and implementation
2.3 User Experience (UX) and User Interfac
- Design principles
- Navigation and usability
Module 3: Social Media Marketing
3.1 Introduction to Social Media Platforms
- Facebook, Instagram, Twitter, LinkedIn, etc.
- Choosing the right platform for your business
3.2 Creating a Social Media Strategy
- Content planning
- Posting schedules
- Engagement strategies
- Design principles
- Navigation and usability
- Design principles
- Navigation and usability
Module 4: Email Marketing
5.1 Building an Email List
- Opt-in strategies
- Lead magnets
5.2 Email Campaigns
- Drip campaigns
- Newsletters
5.3 Email Analytics
- Tracking and analyzing email performance
Module 5: Search Engine Optimization (SEO)
6.1 Fundamentals of SEO
- On-page and off-page optimization
- Local SEO
6.2 SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
6.3 Advanced SEO Techniques
- Schema markup
- Voice search optimization
Module 6: Search Engine Optimization (SEO)
6.1 Fundamentals of SEO
- On-page and off-page optimization
- Local SEO
6.2 SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
6.3 Advanced SEO Techniques
Module 7: Search Engine Optimization (SEO)
6.1 Fundamentals of SEO
- On-page and off-page optimization
- Local SEO
6.2 SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
6.3 Advanced SEO Techniques
Module 8: Analytics and Data Analysis
7.1 Importance of Analytics
- Setting up Google Analytics
- Interpreting data
7.2 Conversion Tracking
- Setting up goals
- A/B testing
7.3 Reporting and Optimization
- Creating actionable insights
- Continuous improvement strategies
Conclusion
Summarize key takeaways, encourage continuous learning, and offer post-course support through a community or follow-up resources.
Remember to update the content regularly to keep up with the ever-evolving landscape of digital marketing. This course outline can be adjusted based on the duration and depth you want to cover.
Address: south market A 121, near post office, South Extension, New Delhi, Delhi 11002
2. IIDE – The Digital School
Ever since its inception in 2016, IIDE has been one of the pioneers of driving digital education in India and neighbouring countries such as Nepal & Dubai.
They have trained more than 2,35,000 learners globally in various aspects of digital marketing. Taking a future-oriented approach to learning, IIDE ensures that all students, working professionals, or business owners can benefit from their award-winning digital marketing courses.
Courses Offered
IIDE offers the following certifications in digital marketing:
Mode of Learning: Offline
Recommended for: Fresh Graduates
Mode of Learning: Online
(Campus Immersion Optional)
Recommended for: Students, Working Professionals and Business Owners
Post Graduation in Digital Marketing
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
IIDE Mumbai Campus & Culture
With a state-of-the-art technology campus in Mumbai, IIDE helps its students understand the practical aspects of digital marketing. The institute also offers a student leadership program to stimulate students’ strategy and decision-making abilities.
The program includes almost 20-25 supersessions, where students can network with industry mentors, CEOs, brand heads, and entrepreneurs, and observe a founder’s mindset first-hand. They also regularly organize cultural events to enhance the learning experience.
Course Syllabus
The syllabus of the PG course focuses on in-depth learning of the following subjects – Search Marketing, Website Creation, Social Media Marketing & Management, and Influencer Marketing along with specialized training for soft skills and agency skills. As part of the curriculum, you have to complete a mandatory 2-month internship followed by the Capstone project.
Course Trainers
IIDE follows the policy of one trainer per module, providing students with the great opportunity of getting to learn specific modules from subject matter experts with over 15+ years of experience in what they teach.
Online Digital Marketing Course
The Online Digital Marketing Courses consists of two certifications – Advanced Certification in Digital Marketing and Professional Certification in Digital Marketing and Strategy.
IIDE’s online courses are highly preferred not just by college students & working professionals but also by small business owners who are either looking to upskill, switch their careers to digital marketing or grow their business.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Course Syllabus
The course includes a broad range of digital marketing topics, starting from the basics of SEO, SEM, and Social Media Marketing, and going all the way to real-world case studies from Harvard Business Review.
Along with that the syllabus also includes a Resume and LinkedIn building with added AI mock interviews to make you industry-ready.
Course Trainers
IIDE follows a minimum of 1 teacher, 1 module policy. That means you learn Google ads from someone who has 10+ years of experience in working on Google ads making them the subject matter expert. Some of the teachers at IIDE are:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone No – 096199 58615
Email ID – admissions@iide.co
Website – iide.co
Instagram – https://www.instagram.com/iideonline/
Address – Girls Education Society, IIDE Campus, AGES, SV Road, near Andheri Station, Andheri West, Andheri, Mumbai, Maharashtra 400058
3. Knowledge Hut
At #2 on this blog, we list Knowledge Hut – an institute founded in 2011 by Subramanyam Reddy. It was recently acquired by Upgrad and together plans to help professionals from a variety of industries and sectors to develop new skills and apply them in a variety of ways within the global corporate world. In addition, the school offers courses in industries such as technology and digital media. It is renowned for its online classes and corporate training sessions. Through workshops conducted by industry experts, the company ignites minds and motivates professionals to overcome obstacles.
Course Syllabus
- Introduction to Digital Marketing
- Business strategy and marketing
- Brand strategy
- Marketing Analytics
- Introduction to marketing analytics
- Segmentation, Targeting, and Tracking
- Budgeting & Planning
- Acquiring and Engaging Users
- Developing a content strategy
- Email Marketing
- Search Marketing
- Social Media Management & Influencer Marketing
- Facebook Advertising
Courses Highlights
- 16 hours intensive and interactive course on Digital marketing
- Learn the strategies needed to improve the reach of your business
- Understand what works and what does not
- Learn from real-world examples and case studies
Course Placements
There is no mention of placement on their digital marketing course page.
Course Reviews
Students at Knowledgehut appreciated the interactive and fun-filled sessions, along with the supportive executives throughout the course. However, some have experienced challenges with post-payment communication and course scheduling, feeling left adrift after their initial investment. Despite these concerns, the institute maintains a commendable rating of 4.7 on its Google business profile.
Culture
Since this course is purely online there is no evident showcase of their student culture for this course.
Contact Details
Phone: +91-84484-45027 / 1800-121-9232
Email: support@knowledgehut.com
4. BrandVeda
Founded in 2014, BrandVeda is a renowned digital marketing institute in Ahmedabad and is recognized as “The Best Digital Marketing Institute” by Urban Pro. They have over 17,000+ students trained with 1000+ placed candidates in digital marketing companies. BrandVeda was founded by Saurabh Pandey, a qualified professional in the digital world. Their curriculum comprises practical and theory training along with uplifting placement opportunities on completion of the offline course.
Course Syllabus
- Digital Marketing Introduction
- Search Engine Optimization
- Google WebMaster
- Search Ads
- Display Ads
- Instagram Marketing
- YouTube Ads
- Social Media Strategy
- Content Marketing
- Facebook Marketing
- Facebook Ads
- Linkedin Marketing
- Google Analytics
- Lead Generation
Courses Highlights
- Free Demo Class
- Hands-on Assignments & Projects
- Industry Case Study Exercises
- 100% Placement Assistance
- Complimentary Access to Digital Marketing Tools
- Research-Based Internship
Course Reviews
Brandveda has a rating of 4.8 on the Google Business profile. They offer an in-depth digital marketing course with placement help, showing their commitment to student success. However, some feedback from students points towards crowded classes and limited examples in the course curriculum. Overall, Brandveda is a recognized digital marketing institute in Ahmedabad.
Contact Details
Phone: +91 8980717782 / +91 91042 38507
Address: 03 Sahajanand Arcade, Nr. Helmet Circle, Ahmedabad, Gujarat 380052
Email: brandvedaahm@gmail.com
5. DigitalKal
DigitalKal offers you one of the best digital marketing courses in Ahmedabad. They provide e-commerce and digital marketing training to students, professionals, entrepreneurs, and corporate freelancers. Their principal aim is to give hands-on experience in the digital Industry. DigitalKal was founded by professional trainers in this digital field with 20+ years of experience bringing to you a professional digital marketing offline course in Ahmedabad itself.
Course Syllabus
- Overview Of Digital Marketing
- Advanced WordPress Website
- Social Media Marketing
- Lead Management
- E-commerce Website
- Online Reputation Management
- Affiliate Marketing
- E-commerce Website
- Google Adwords PPC
- Email Marketing
- Mobile Marketing
- Inbound Marketing
- Google Analytics
Course Highlights
- 100% Placement Assistance
- 16 Certifications
- Lifetime Study Material Access
- Free Demo Sessions
Course Reviews
DigitalKal in Ahmedabad is praised for its comprehensive Digital Marketing Training, covering SEO, SMM, PPC, and more, as reflected in its Google My Business rating. However, there’s a noted issue with incorrect contact information.
Culture
They have a follower count of 340+ on Instagram with 20+ posts. You can check out their social media profiles for a better understanding of the student culture.
Contact Details
Phone: +91-8800684411
Address: Office No 7, 2nd Floor, Shukan Mall, Beside Rajasthan Hospital, Shahibaug, Ahmedabad, India.
Email: contact@digitalkal.com
6. ASDM – Ahmedabad School Of Digital Marketing
ASDM is termed the best digital marketing institute in Ahmedabad. Founded in 2012, they offer complete job-oriented training and provide 100% job placements by the end of your course. Unlike others, their trainers are experts from renowned institutes like IIM, IITs, and NIRMA. ASDM offers special training in the digital field with the help of a skilfully designed offline course. This course comes with a Google AdWords certification and 120 hours of classroom training. They believe in practical training, for their students to gain a better insight into the industry.
Course Syllabus
- Search Engine Optimisation
- Content Marketing
- Facebook Pixel
- LinkedIn Marketing
- Google Analytics
- Influencer Marketing
- WordPress
- Facebook Sales Funnels
- Mobile Marketing
- Email Marketing
- Google Algorithm
- Social Media Marketing
- YouTube Marketing Techniques
Course Highlights
- Amazon Certification
- 100% Live Project Training
- Freelancer Training
- 100% Placements Assistance
Course Reviews
ASDM has been the subject of mixed reviews, holding a Google rating of 4.8. Students praise the institute’s knowledgeable and passionate faculty for providing ample support through backup lectures and doubt-solving sessions. However, Some students have expressed dissatisfaction with the institute’s post-payment communication and support.
Culture
ASDM has over 20,000+ followers on Instagram with 1000+ posts. They use Meta platforms as a medium to showcase student life and share updates and quizzes with their students and audience. Here is a glimpse
Contact Details
Phone: +91-9327967701
Address: Shangrila Arcade, 217, above First Cry, near Shyamal Cross Road, Shyamal, Ahmedabad, Gujarat 380015
Mail: info@asdm.co.in
8. MICA x Upgrad
At #6 we have MICA, Ahmedabad. It trains students in the core domains of digital marketing and communication. It is regarded as one of the top B-schools in India competing directly with institutions like IIM Ahmedabad and Xavier School of Management.
MICA in collaboration with upGrad, offers cutting-edge digital marketing courses designed to empower professionals with the latest industry trends and strategies. This partnership leverages MICA’s academic expertise and UpGrad’s innovative online learning platform, providing a comprehensive curriculum for their base program with 4 certifications to choose from.
Course Syllabus
- Marketing Fundamentals
- Digital Marketing Metrics and Channels
- Customer Centricity
- Designing and Building Web Presence
- Social Media Marketing
- Search Engine Optimisation
- Search Engine Marketing
- Display Advertising
- Content Marketing
- Web Analytics
- Digital Marketing Strategy
- Building and Implementing Engagement Strategy
- Marketing Communications
- Content Marketing Specialisation
- Paid Advertising and Social Media
Course Highlights
- Certifications from Mica and Facebook
- Mock Interviews by Hiring Managers
- 15 Case Studies and Live Projects
- Personalised Resume Feedback
Course Reviews
This online digital marketing course holds a good rating, lauded for its exceptional academic team and specialized program. However, there are minor concerns about fee transparency and certificate issuance timeliness. Overall, it provides a nurturing and ambitious learning environment.
Culture
Since this course from MICA with UpGrad is online, we were unable to find any pictures of their student culture.
Contact Details
Phone: +91 2717 308250/308349
Address: MICA, Shela, Ahmedabad, Gujarat – 380058
Email: admissionenquiry@micamail.in
8. Simplilearn
Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire the skills that they need to thrive in the Digital Economy. They provide training in fields like cybersecurity, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.
Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.
Course Syllabus
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing, and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Highlights
- Certifications
- Co-created with Facebook
- 45+ Projects and Case studies
- Career mentoring
- Resume assistance
- Job assistance
Course Placements
We couldn’t find any placement partners on Simplilearn’s website for the course.
Course Reviews
Simplilearn as a course provider has an average rating of 4.5 on Google. This being said, Simplilearn’s Google profile has been receiving a majority of 1-star reviews in the last 120 days.
Culture
We couldn’t find anything related to their student culture on the website.
Contact Details
Phone: 1800-212-7688
Address: Fire Station, 101-104, GCP Business Centre, Vijay Cross Rd, opp. Memnagar, Ahmedabad, Gujarat 380014 (Office)
9. Digital Vidya
In 2009, Digital Vidya was founded with the aim of providing social media training around the world, later they started their full-fledged digital marketing courses in 2013.
Apart from training students they also guide corporate professionals in digital marketing and other IT courses. They are partnered with leading companies that helps them provide updated curriculum and train their students to face the digital marketing industry.
Course Syllabus
- Understand the Digital Marketing Landscape & create your own Online Presence
- Digital Marketing for Brands, Social Media Marketing & Search Engine Optimization Techniques
- Digital Brand Strategy and Leveraging Email Marketing
- Increasing Brand Visibility with Google Ads & leveraging Google Analytics
- Inbound Marketing & Leadership Insights
- Insights into Content Driven Marketing Techniques & Affiliate Marketing
- Begin with Internship, E-tail techniques & Strategize Digital Marketing
- Get industry-ready -Internship, Programmatic & Facebook Marketing
- Marketing through Youtube & Whatsapp
- Award yourself with your own “Wall of Certificates
Course Duration and Fees
Digital Vidya is #9 in our top digital marketing courses in Ahmedabad list. The duration of the course is 10 – 12 hours/ week for 10 months. The program fee is approximately INR 1,50,000 + taxes.
Course Highlights
- Hands-on learning across Digital Marketing tools
- Case Studies
- Assignments and Quizzes to test your knowledge
- Mentorship Sessions
- Guaranteed Paid Internships
- Program Support
- Career Coaching
- Networking
Course Reviews
Digital Vidya has a Google Rating of 3 stars on their Ahmedabad profile. Students have highlighted that their course is well structured. However, some have expressed dissatisfaction regarding their placement assistance.
Culture
This course is purely online as of today. We couldn’t find any pictures of their online lectures.
Contact Details
Phone: +91-80100-33033
Email: info@digitalvidya.com
Address: C-11, Shyam Darshan Society, Parshwanath Township, New Naroda, Krishna Nagar, Ahmedabad, Gujarat 382346
