1.Digital Coim
Introduction to Digital Marketing
Our Digital COIM Digital Marketing Institute, we are dedicated to providing the best-in-class digital marketing education and training to individuals and businesses alike. We are passionate about helping our students unlock their full potential in the ever-evolving digital landscape and empowering them with the skills and knowledge needed to excel in the digital marketing industry.”
1.1 Overview of Digital Marketing
- Definition and scope
- Evolution of digital marketing
1.2 Importance of Digital Marketing
- Why businesses need digital marketing
- Comparison with traditional marketing
1.3 Key Digital Marketing Channels
- Search Engine Optimization (SEO)
- Social Media Marketing (SMM)
- Pay-Per-Click Advertising (PPC)
- Email Marketing
- Content Marketing
- Affiliate Marketing
- Influencer Marketing
Module 2: Website Basics and Optimization
2.1 Importance of a Website
- Website as a central hub
- Elements of a good website
2.2 Website Optimization
- Basics of SEO
- On-page and off-page optimization
- Keyword research and implementation
2.3 User Experience (UX) and User Interfac
- Design principles
- Navigation and usability
Module 3: Social Media Marketing
3.1 Introduction to Social Media Platforms
- Facebook, Instagram, Twitter, LinkedIn, etc.
- Choosing the right platform for your business
3.2 Creating a Social Media Strategy
- Content planning
- Posting schedules
- Engagement strategies
- Design principles
- Navigation and usability
- Design principles
- Navigation and usability
Module 4: Email Marketing
5.1 Building an Email List
- Opt-in strategies
- Lead magnets
5.2 Email Campaigns
- Drip campaigns
- Newsletters
5.3 Email Analytics
- Tracking and analyzing email performance
Module 5: Search Engine Optimization (SEO)
6.1 Fundamentals of SEO
- On-page and off-page optimization
- Local SEO
6.2 SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
6.3 Advanced SEO Techniques
- Schema markup
- Voice search optimization
Module 6: Search Engine Optimization (SEO)
6.1 Fundamentals of SEO
- On-page and off-page optimization
- Local SEO
6.2 SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
6.3 Advanced SEO Techniques
Module 7: Search Engine Optimization (SEO)
6.1 Fundamentals of SEO
- On-page and off-page optimization
- Local SEO
6.2 SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
6.3 Advanced SEO Techniques
Module 8: Analytics and Data Analysis
7.1 Importance of Analytics
- Setting up Google Analytics
- Interpreting data
7.2 Conversion Tracking
- Setting up goals
- A/B testing
7.3 Reporting and Optimization
- Creating actionable insights
- Continuous improvement strategies
Conclusion
Summarize key takeaways, encourage continuous learning, and offer post-course support through a community or follow-up resources.
Remember to update the content regularly to keep up with the ever-evolving landscape of digital marketing. This course outline can be adjusted based on the duration and depth you want to cover.
Address: south market A 121, near post office, South Extension, New Delhi, Delhi 11002
2. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
3. Simplilearn
Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire the skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science.
Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.
Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.
Course Syllabus
- SEO
- Mobile Marketing
- Email Marketing
- Strategies for Paid Campaigns
- B2B Marketing
- Affiliate Marketing
Course Highlights
- Learn 35+ digital marketing tools
- Industry-recognised Digital Marketing Specialist certificate from Simplilearn
- Learn to Leverage ChatGPT and the latest generative AI tools for digital marketing
- 10+ case studies from brands like Adidas, KFC, Nike, Intel, etc
- Free Meta Certified Digital Marketing Associate exam voucher worth $99
Course Reviews
Simplilearn has a 4.4 rating and 627 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.
Culture
For this course, we were unable to find any pictures of the student culture at Simplilearn as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone: +1-844-532-7688
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
4. Boot Camp Digital
Boot Camp Digital provides digital marketing training to businesses and also helps them upskill their marketing campaigns through social media. They have many companies including Fortune 500, start-ups, small businesses, etc. Their online training consists of many topics ranging from content marketing to Analytic reporting.
Course Syllabus
- Marketing Strategy: “ANCRA”
- Marketing Strategy: “ANCRA” – Attract
- Marketing Strategy: “ANCRA” – Nurture
- Cascading “GSOT”
- Linking KPIs to “GSOT”
- Beware Simplistic Measurement
Course Highlights
- 3.5+ hours with 50 training videos
- Real-world examples and demos
- Beginner to advanced topics
- Access for 1 year
- Downloadable checklists, templates, and tip sheets
- BONUS: Digital Marketing Tool Reviews ($97 value)
- BONUS: High-Impact Training ($97 value)
- Over $1400 in partner tool discounts
Course Placements
We were unable to find any course placement for the student at Boot Camp Digital. To know more we suggest reaching out to the institute directly to gather more information.
Course Reviews
We couldn’t find a Google review for this institute. Kindly reach out to the institute website for more information.
Culture
For this course, we were unable to find any pictures of the student culture at Boot Camp Digital as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone: +1 513 223 3878
Email: info@bootcampdigital.com
5. International Institute Of Digital Marketing
Founded in 1990 by several long-time marketers in the United States, the International Institute of Digital Marketing certifies digital marketers. Having years of experience in business, marketing, and more, they have combined their knowledge to create IIDM. The International Institute of Digital Marketing puts forth a great deal of energy, dedication, and strength to ensure that Digital Skills and the principles of Digital Marketing are accessible to every individual who needs to develop their marketing skills in the digital age.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization (SEO)
- Paid Search (PPC) Using Google Ads
- Display and Video Advertising
- Email Marketing
- Website Optimization
- Analytics Using Google Analytics
- Digital Marketing Strategy
Course Highlights
- Weekly Commitment: Tailored to individual preferences, with a suggested 8 hours per week.
- 40% Self-Learning: Engage with course materials independently, allowing flexibility in your schedule.
- 60% Instructor-Led: A structured learning experience with our certified trainers who will guide you through the curriculum, offering insights and support.
Course Placements
We were unable to find any course placement for the student at the International Institute of Digital Marketing. To know more we suggest reaching out to the institute directly to gather more information.
Course Reviews
We couldn’t find a Google review for this institute. Kindly reach out to the institute website for more information.
Culture
For this course, we were unable to find any pictures of the student culture at the International Institute of Digital Marketing as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Email: support@iidm.world
Address: 3201 Dallas Pkwy #200-253, Frisco, TX 75034, United States
6. Digital Marketing Skill Institute
Tobi Asehinde, the founder of Digital Marketing Skill Institute, has grown his company from a university bedroom to a global enterprise with over 115,384 people trained in 37 countries across four continents, as well as offices in the United States and Nigeria.
They provide students with courses and training in order to encourage them to start their own businesses. They want to be the best. They charge reasonable fees for their courses. Let’s look at their course syllabus to find out more about their programs.
Course Syllabus
- Digital Marketing Fundamentals
- Search Engine Optimization (SEO)
- WordPress Website and E-commerce
- Lead Generation
- Email Marketing
- Content Marketing
- Social Media Advertising
Course Highlights
- Real-Time Human Support Via Live Chat
- Private Coaching and Supportive Community
- Online Live Question And Answer Class To Learn From, Meet Friends, and Get Personalised Help
- 1-to-1 Remote Support with a Dedicated Coach
Course Reviews
With a 4.8-star Google My Business rating, Digital Marketing Skill Institute (DMSI) garners praise for its supportive environment and effective instruction. Students commend the dedication of coaches who “repeatedly teach until you understand” and “offer valuable insights and guidance.” Additionally, the curriculum is lauded for being “comprehensive” and “user-friendly,” effectively preparing graduates for the demands of digital marketing. While some reviews highlight the intensity of the program, they ultimately recommend DMSI for those seeking a comprehensive and impactful learning experience.
Culture
For this course, we were unable to find any pictures of the student culture at Digital Marketing Skill Institute (DMSI) as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone: +234 816 528 9018
Address: DigitalMarketingSkill Institute Services Limited. 72B Surulere Way, Dolphin Estate, 101222, Ikoyi, Lagos, Nigeria
